Topic: Visually Speaking: conveying your brand message with design, layout and visuals.
Clever url, great content but something just doesn’t feel right. We will take a look at maximizing your website real estate, and discuss the power of photos, logos and yes, even the dreaded color story. Think these things don’t matter? They do! Visuals make the difference between an okay site- and an awesome one. Let’s find ways to put your over the top!
Based in Orange County, California, Marcy Massura is a Digital Community Manager at Weber Shandwick. In addition to developing social strategies for numerous high-profile clients this award-winning international agency represents, Marcy serves as the digital voice for Oscar Mayer and Lunchables within the social media space. Her love of writing inspired her to create Smartly, a network of regional websites showcasing essays from a national collective of writers. Additionally, Marcy is Co-Founder and President of the largest North American regional blogging organization, BlogCrush. She is also heavily involved in several other websites, where she contributes essays, photography and video on a weekly basis. She maintains her own popular humor website The Glamorous Life Association, and speaks as often as possible spreading her passion and joy for all things social. Her second book “How to Play with Words and Make Them Do (great) Things” is expected for Spring 2012.